The top 10 most visited sports websites in United Kingdom by Ahrefs organic search traffic estimates. Updated monthly.
Rank | Website | Search traffic | |||
|---|---|---|---|---|---|
| 1 | skysports.com | 8.5M | −2.6M | ||
| 2 | ↑5 | sportsdirect.com | 5.5M | +361K | |
| 3 | flashscore.co.uk | 5.0M | −1.1M | ||
| 4 | ↓2 | premierleague.com | 4.8M | −1.5M | |
| 5 | ↑1 | nike.com | 4.7M | −711K | |
| 6 | ↓2 | sportinglife.com | 4.0M | −1.7M | |
| 7 | ↑1 | transfermarkt.co.uk | 3.7M | −105K | |
| 8 | ↑2 | adidas.co.uk | 3.2M | −120K | |
| 9 | New | jdsports.co.uk | 3.2M | −44K | |
| 10 | ↓1 | espn.co.uk | 2.9M | −798K |
Websites that changed positions within the top 10 rankings in June 2025.
Rank | Website | Change | |
|---|---|---|---|
| 2 | sportsdirect.com | ↑5 | |
| 8 | adidas.co.uk | ↑2 | |
| 9 | jdsports.co.uk | ↑2 |
Rank | Website | Change | |
|---|---|---|---|
| 4 | premierleague.com | ↓2 | |
| 6 | sportinglife.com | ↓2 | |
| 10 | espn.co.uk | ↓1 |
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